The role of social media marketing
Social media is a essential part of modern digital marketing acting as a powerful channel to connect with customers build brand awareness and drive sales .
brand equity ; social media plays a very important role in todays digital marketing its helps to connect with business with people increase brand equity and boost sales
These days social media huge role in digital marketing it not just about posting picture or videos anymore its one of the best way brand to talk to people get notice and grow faster .
Microsoft advertising ; platform of like Facebook , Instagram, and Linkedin give option to show ads only to peoples who re more likely to be interested in your products.
Customer satisfaction ; Many customer contact campanies through social media instead of calling quick replies and friendly message make customer happy and help build trust.
Market study ; Social media is also useful to see what people are saying about your brand and others .Their opinions can help your improve your products or marketing ideas . Social media is also a great way to know what people think about your products or competitors .
Demand generation ; Feature likes shop now buttons or direct messages make it easy for people to buy products or ask question which helps in getting more sales . Social media makes your brand more human and keeps it a part of peoples daily lives .