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Articles > Why 94 of First Impressions Are Design Related The Hidden Psychology That Makes Landing Pages Convert

Why 94 of First Impressions Are Design Related The Hidden Psychology That Makes Landing Pages Convert

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krzz52
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Every second, your landing page is making a psychological impression on visitors that determines whether they'll convert or click away forever. Recent neuroscience research reveals that users form complete judgments about your website's credibility in just 50 milliseconds – faster than the blink of an eye.

The Millisecond Decision

Stanford University's Web Credibility Research found that 75% of users judge a company's credibility based purely on visual design. This isn't vanity – it's survival. Our brains evolved to make rapid threat assessments, and

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